TurningPoint’s Jill Binkley Honored: 2020 Women Making a Mark
TurningPoint Founder in the News Read the featured article on Jill Binkley, TurningPoint Founder and Program Director, as she is recognized as one of Atlanta’s ‘2020 Women Making a Mark’ in Atlanta Magazine.
Welcome Pat Royak to the Board
Pat Royak Joins TurningPoint Board of Directors Please join us in welcoming Patricia J. Royak to the Board of Directors. (Pat is pictured right–at the 2018 Pink Affair–with TurningPoint’s Executive Director Rebecca Cowens-Alvarado.) Pat is a global executive leading iconic lifestyle brands in consumer and medical device fields, on three continents: Asia, Europe, and North America. She has been at the helm of several leading clothing and intimates brands. Pat served as Senior Vice President and Managing Director of International at Maidenform Brands, Inc. She has also held posts as President at Calvin Klein® Jeans, Vice President of Global Brand Marketing for Liz Claiborne Apparel and President for Liz Claiborne Europe. Most recently, Pat served as the COO The Marena Group, a global leader in medical-grade compression, based in Lawrenceville, Georgia. Pat now resides in Atlanta with her husband Jack, and their son John Robert, a senior at Marist College. She is an avid supporter of several philanthropic organizations including the American Cancer Society and TurningPoint Breast Cancer Rehabilitation Center where she has worked to raise awareness, and guide fundraising efforts that have exceeded expectations. Pat serves on the Advisory Board for the Perdue School of Business at Salisbury University and was previously a board member of the American Heart Association.
You can #MakeItPersonal
Some Tips for Participating in TurningPoint Breast Cancer Rehabilitation’s #MakeItPersonal Campaign As we celebrate TurningPoint Breast Cancer Rehabilitation’s 15th anniversary this fall and into 2019, we are inviting and welcoming you to tell your individual stories regarding your respective journeys with breast cancer. The ultimate goal of the #MakeItPersonal campaign during this milestone is to increase awareness for TurningPoint, both for those supporting and battling breast cancer. If this effort builds significant momentum, we will be making a difference for years to come in metro Atlanta and beyond. It is the moving, inspiring stories of our patients, staff, volunteers and supporters that do the best job of capturing the essence and uniqueness of TurningPoint. Additionally, such stories often describe the many benefits TurningPoint provides for the women and men served. We invite you to tell your story through videos, photos, and or writing and ask that you limit your videos to 1 minute 30 seconds. We would love to share your inspiring journey and how TurningPoint helped play a role in it on whatever social media platform you feel most comfortable with—be it Facebook, Twitter, Instagram, LinkedIn, etc. In doing this, we ask that you address any aspects of your journey but with specific reference to TurningPoint’s role in your journey. ∞ ∞ ∞ In responding to this query, will you please consider answering the following questions? How and why are you involved with TurningPoint? What was the thing you value most from your association with TurningPoint? What made your experience at TurningPoint unique to your journey? Can you talk about the staff and the specific help they provided you and your family? How did TurningPoint impact your physical abilities and the return to participating in activities you did prior to learning about your breast cancer diagnosis. When you tell your story via video, here are some important tips to keep in mind. Find a quiet, comfortable place to record without any distractions; minimize the potential for disruption You don’t need a script but have a pretty good idea of what you’d like to say before you record. This will make the process go faster and more smoothly. Be authentic/be yourself as we want to know how TurningPoint most impacted your journey. If people understand how TurningPoint affects a breast cancer patient or the loved one of a TurningPoint patient, it helps on multiple levels, including increasing awareness to patients, caregivers, and doctors in the entire breast cancer community. When you post by way of relevant social media, we ask that you reference the official hashtag #MakeItPersonal (note M, I and P are all capitalized to help read it more easily) and TurningPoint’s handle @TurningPointBCR Feel free to also reference other hashtags such as #breastcancer, #physicaltherapy and #cancercare Also, be sure to follow TurningPoint on Facebook – https://www.facebook.com/TurningPointBCR/ and share posts you see pertaining to #MakeItPersonal. Here are 9 examples of sample verbiage to use (please attach some image, video, or link to accompany this as the visual element of social media is so powerful and compelling.) * During my breast cancer journey @TurningPointBCR served an invaluable role helping me become cancer free. I will never forget the indelible impact the organization left on me and my family during the peaks and valleys of my experience. I’m forever grateful. #MakeItPersonal * I didn’t know what steps to take following my treatment plan for breast cancer three years ago. Fortunately, I came across @TurningPointBCR & its compassionate staff and will never forget the tears, smiles, screams and laughs that helped in my recovery. #MakeItPersonal * I will always consider my time as a patient with @TurningPointBCR as the most important part of journey beating breast cancer. Without the love and support of their amazing staff and fellow patients, I don’t know that I would have found the strength to survive. #MakeItPersonal * I always think about @TurningPointBCR for the game-changing support helping me in my battle against breast cancer. I would not be here today without TP’s extraordinary staff helping me with physical and massage therapy. #MakeItPersonal * It wasn’t until I went to @TurningPointBCR where I regained strength and was able to lift my ## year old child again. I will remember the real warmth and support every member of the staff showed toward me and my family. I wouldn’t be here today without it! #MakeItPersonal * For anyone battling breast cancer you should learn about @TurningPointBCR. It’s a unique nonprofit in metro Atlanta focused on survivorship, helping one with breast cancer feel better faster and fully return to engage in activities enjoyed before the bc diagnosis. #MakeItPersonal * @TurningPointBCR supports women and men of all backgrounds on the way to a full recovery, providing services such as physical & massage therapy. #MakeItPersonal * What stands out the most about my experience with breast cancer is the time I spent @TurningPointBCR. The organization helped me feel better mentally, physically and psychologically and brought me back to my family. Everyone with breast cancer needs to know about this hidden gem. #MakeItPersonal * If I didn’t learn about @TurningPointBCR while battling breast cancer, I don’t know that I’d be here as a survivor today. The nonprofit’s genuine and skilled staff brought me back to being myself again for my family and friends. And now I have a new lease on life! #MakeItPersonal Thank you so much in advance for your support and help boosting the critical work and mission of TurningPoint!
Pink Affair gala to help breast cancer survivors: NeighborNewspapers.com
by Christine Fonville March 17, 2015 10:38 AM This Saturday evening, local residents can help local breast cancer survivors by attending the 14th annual Pink Affair gala. The event, which will feature live and silent auctions, complimentary wine and beer, music, dancing and hors d’oeuvres, will begin at 7:30 p.m. at the Retreat at Perimeter Summit, 1001 Summit Blvd. in Brookhaven for the first time since the gala began. Event committee chair Kathy Smith said the reason for the venue change this year is because the event continues to grow. “This began as my sorority group’s efforts to raise awareness and money for breast cancer research and during our first event, we decided we would have a white elephant auction and ended up raising $1,800, which we were very proud of for our first year,” she said. “It’s now become an annual event that has gotten bigger and bigger, so we’re very excited to host it right at Perimeter this year and provide a more spacious venue.” Proceeds from the gala will benefit TurningPoint Breast Cancer Rehabilitation, a Sandy Springs-based nonprofit that started in 2003 to assist local women with breast cancer. It provides physical and massage therapy, nutritional information, exercise classes and counseling. Smith said she hopes new elements at this year’s event — including the new location and a live band — will keep encouraging growth in attendance. “Last year we had our gala in a country club and with about 200 people, the space was too crowded,” she said. “The growth and evolution of the event has been great and this will be our first year having a live band and genuine auctioneer, which adds another element of fun.” Smith said the main goal of the gala is to help raise both money and awareness for an organization that does so much good in the greater Atlanta community. “After surgery and during treatment, people need help to do everyday tasks like driving and cooking and I feel that TurningPoint gives these women their lives back so they can continue to do the things they loved doing before cancer,” Smith said. “All you need to do is walk into their clinic to get a sense and feeling of warmth and I wish everyone knew what a wonderful place it is.” Jill Binkley, executive director of the nonprofit, said the average $40,000 raised at each event in the past years since its inception have helped the clinic help more than 35 new patients per month and more than 400 patients per year. “Two goals of the Pink Affair gala are to increase awareness and fundraise for the clinic,” Binkley said. “Most of the fundraising helps us to support our financial assistance program and education programs, empowering women with the information they need free of charge.” Binkley said the nonprofit is the only organization of its kind in the Southeast. Attire for the gala is business casual. If you go: When: Saturday, 7:30 p.m. Where: The Retreat at Perimeter Summit, 1001 Summit Blvd. in Brookhaven Cost: $100 per ticket Information: (770) 360-9271 and www.myturningpoint.org Read more: Neighbor Newspapers – Pink Affair gala to help breast cancer survivors
